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Onnit Labs Launches Onnit Academy Beta

Written by
April 16, 2014
Updated May 14, 2016
Category: News

Onnit Labs launches Onnit Academy, a unique new fitness information database comprised of unconventional training articles, workout plans, exercises, tutorials, and more.

Onnit Academy is the most comprehensive database of information related to Unconventional Training, a unique form of fitness methodology that focuses on functional strength, conditioning, and agility using the most efficient means and tools possible. The online database includes articles, videos, tutorials, and workouts featuring alternative implements like kettlebells, sandbags, steel maces, steel clubs, battle ropes, and more.

The objective of Onnit Academy is to teach men and women of all ages and abilities the techniques and methodologies to overcome any physical challenge. Whether it is to dominate a competitive sport, be ready for the trials that life may bring, or simply maintain a level of sustainable, injury free fitness, Onnit Academy is as versatile and adaptable as the unconventional methods themselves. Onnit Academy understands that for peak performance, all aspects of a person need to be optimized so comprehension of the fundamentals of nutrition and mental preparation is also encouraged.

Onnit Academy started with a large pool of information provided by My Mad Methods Magazine, an unconventional training publication that Onnit Labs acquired in early 2014. Past articles, exercises, and workouts from My Mad Methods have been re-optimized and can now be found at the Onnit Academy.

“Onnit Academy promises to be the most comprehensive information source for unconventional training,” commented Mark de Grasse, head of Onnit Academy. “By integrating the information found in My Mad Methods with the resources of Onnit Labs, this website will be the ultimate destination for everything needed for our unique form of fitness.”

While Onnit Academy is still in the beta phase, it already features over 600 articles, workouts, tutorials, videos, and blog posts about unconventional training. It will eventually contain thousands of pages of content, include an integrated workout app, and offer information about the Unconventional Training Certification.

Onnit’s mission is to inspire peak performance through a combination of high quality nutritional supplements and foods with unconventional fitness equipment and actionable information. Combining bleeding-edge science, earth-grown nutrients, and time-tested strategies from top athletes and medical professionals, the company is dedicated to providing customers with products aimed at helping people achieve a new level of well-being they call Total Human Optimization.

Find out more about Onnit Academy at

Media inquires contact jennifer (at) onnit (dot) com.

Jennifer is Onnit’s PR & Media Specialist and resident yoga instructor. Jennifer is a Yoga Alliance RYT 200 certified yoga instructor with over eight years of experience practicing hatha, vinyasa and power yoga. She believes yoga strengthens the mind, body and spirit and positively affects every other part of your life. She is passionate about sharing her knowledge of health, nutrition, fitness and the healing powers of yoga and meditation. Her invigorating classes combine elements of alignment-based flow, core strength, breath work, and yoga philosophy. Jennifer also studies nutritional therapy and writes blog at
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