OUR STORY
“Nothing works in a vacuum. You have to bring it all together if you want to maximize what’s possible.”
In 2011, Aubrey Marcus founded ONNIT with the goal to treat the body as a whole, achieving "total human optimization."
Athletes, weightlifters, and fitness leaders—including Joe Rogan—found and loved ONNIT, propelling the brand to international fame.
30.2672 N, 97.7431 W
Our roots are proudly and forever in Austin, Texas where we first built a tight-knit, loyal community around our unconventional approach to fitness and strength.
Through tireless research and design, we created our beloved flagship nootropic, Alpha BRAIN®, followed quickly by so many other game-changing supplements.
Science-driven ingredients
You’ll only ever find rigorously researched ingredients in our supplements— each one serves a purpose. We use ingredients in the quantities and concentration shown to be most effective, and always third-party test for purity. Every formula is designed to support both mind and body.
